Forgive and forget, let bygones be bygones, or bury the hatchet—however you choose to phrase it, the act of forgiveness and moving on embodies a significant strength. But sometimes, no matter how much you try you’re only fooling yourself. And what happens, is every wrongdoer leaves a piece with her. But Imogen Clark is a woman scorned who doesn’t go on a rampage, instead, she rocks out with her feelings out.
And today we have an exclusive early premiere of the new video for her track, ‘All Hard Feelings’. The track which she released recently, is a fiery anthem that explores the aftermath of those that do you wrong, and the struggle to let go of the resentment and bitterness that lingers on. The song is the second single from her upcoming album, The Art of Getting Through, which is set to be released on May 31st, 2024.
For example, if you’ve ever gone through a bad breakup, you know how hard it can be to move on and forgive. Sometimes, you just want to let out all your anger and frustration in a cathartic way. That’s exactly what Imogen Clark does in her new video for the track.
In the video, Imogen shows off her rock star attitude and style, as she performs the song in various outfits, each representing a different layer of emotional baggage that she has accumulated through her life. The video also has a woozy feel to it, reflecting the emotional turmoil that the song conveys. Imogen explains the concept behind the video and the song in her own words:
This song is about the layers of emotional baggage I’ve accumulated through my life, so we decided to visualize that by having me add layers and layers of clothes with each scene, before I find catharsis in my music and cast all the baggage/clothing aside. We were trying to create a kind of woozy, hungover feel to the clip, which ended up being quite easy given I was wearing seven layers of clothes on a brutally hot and humid summer day in Sydney, which is quite a similar feeling.
‘All Hard Feelings’ is a song that speaks to anyone who has ever struggled to move on and forgive those that have wronged you. It’s a song that embraces the honest emotions that come with holding on to the past, and not letting go of the pain and the anger. It’s a song that says it’s okay to be bitter and resentful, and to not seek closure or peace. It celebrates the strength and the courage that it takes to carry all those hard feelings with you for life, until some day, you can let them go….maybe.
It’s an infectious pop-rock anthem where she delivers a phenomenal vocal performance and a clever and witty lyricism. The song has a great guitar work, a catchy melody, and a dynamic pre-chorus that builds up creating a storm of carefree rage as the main chorus hits.
The video, which was beautifully shot and edited by Jeremy Dylan, captures the mood and the energy of the song, as we see Imogen Clark roaming the streets of Sydney, rolling around with a bag that symbolizes her ’emotional baggage’. She wears a headset, as if she is listening to her own inner voice, and walks the streets like a fashionable Aussie Patrick Bateman, with an axe to grind from all those years of built-up hard feelings.
The video also showcases some of the darker and more vulnerable moments that Imogen experienced, as she portrays a Joker-like character, smearing lipstick on the mirrors and face, and singing on the shower floor, in a state of despair and frustration. Which, many of us have been there.
These scenes contrast with the more upbeat and energetic ones, highlighting the complexity and diversity of the emotions. As she mentioned, the video ends with her shedding those layers of emotions represented by the clothing, and finding freedom and relief in her music. The final shot of the Sydney Harbour is a symbolic way to close the video, as it suggests a new horizon and a fresh start.
The song and the video are both catchy and powerful, and will make you feel every emotion in the spectrum along with her. They are also a preview of what to expect from her upcoming album, The Art of Getting Through, which again, is due on May 31st, 2024, which you can pre-order at the following link.
You can also catch her on tour as she has a few dates in which she will be opening for Andrew Farriss. A full list of dates can be found below.
More From Imogen Clark
Feb 9 — The Beer Shed, Campbelltown
Feb 10 — Astor Hotel, Goulburn
Feb 11 — Lizotte’s, Newcastle
Feb 16 — Sooki Lounge, Belgrave
Feb 17 — Theatre Royal, Castlemaine
Feb 23 — Wilder Tasmania, Gowrie Park
Feb 24 — Clarendon Arms, Evandale
Feb 25 — Republic Bar, Hobart
March 8 — Imperial Hotel, Eumundi
March 9 — Old Museum, Brisbane
March 15 — Heritage Hotel, Bulli
March 16 — Brass Monkey, Cronulla